MINT offers a customised media buying capability, introduced in 2020 to provide a holistic view for clients.
As the media landscape continues to evolve and gain complexity, MINT recognised the opportunity to provide integrated paid and earned opportunities across digital, print, OOH and retail partnerships offering new-to-market formats and greater amplification opportunities.
We can plan targeted campaigns with a multi-platform approach across paid and earned, working with client budgets and business goals to achieve the optimal results.
- We understand how to maximise reach via the combination of paid and earned working together
- We understand the audience and why they come to that magazine/publication
- We understand what consumers are looking for within each channel and we integrate the message into the right space
- Our solutions offer business needs, not media metrics.
Working with some of the world’s leading and emerging brands, MINT creates standout integrated public relations, social and digital solutions that produce powerful and measurable results.
The Mint Partners is a leading creative communications agency, headquartered in Sydney with an international office in Auckland New Zealand.
We can help you set a strategy and push the boundaries with bold and courageous ideas.
We have deep knowledge and connections across multiple industries spanning retail, travel, food, drinks, property, auto and tech.
Our content and strategies drive brand awareness and create advocacy for our clients to influence buyer behaviour.